The end of the year is the perfect time for reflection – things tend to slow down and we have more time to evaluate where our business has taken us and what our next steps are. Throughout this off-season, it’s important that you take the time and effort to get organized and situate yourself for a successful year ahead.
Here are some best practices to help simplify and streamline your company.
Clean up your inbox
How often do you find yourself searching through your emails to locate one specific conversation? For the most part, the peak season is so busy that we don’t take the time to routinely declutter our inboxes. During the off-season, take some time to create labels, sort old emails and delete unnecessary ones. Once you’ve streamlined your emails, you will feel a lot more grounded and at ease – nobody likes clutter!
Address your office setup
Is your file cabinet jammed with old papers? Does your desk drawer seem to have a black hole in it? These areas of your office can hinder productivity and can cause frustration. Take a step back and look at your office with fresh eyes – start by tackling the problem areas and then consider other ways to improve your office’s energy. Perhaps a new set of curtains or that vintage lamp you’ve been eyeing will brighten up the space. Now is the time to make your office your sanctuary.
Sort out your current clients
Since you’re not rushing from event to event, set aside some time to really get organized with your upcoming events. If necessary, create a streamlined system that keeps everything in one place and ensures you stay on task – online project management programs are great for this. If you’re more of a pen-and-paper person, a binder with dividers can be an efficient solution as well.
Evaluate your client experience
Ask yourself: What would it be like to be a client of mine? The best companies are those that treat their clients with respect and professionalism. Are you quick to respond to emails or phone calls? Do you remember big dates? Is there anything special and unique that you do for your clients? Do you stay in touch with them after your agreement is over? If you come across any weak spots, be sure to address this before the busy season picks back up.
With these tips, you’ll be ready to start the New Year feeling refreshed and ready to take on anything that comes your way.
Kim Sayatovic is the Founder and Chief Creative Officer of Belladeux Event Design, a full service wedding and event design firm based in New Orleans, Louisiana.