Sophy Dale is a copywriter, messaging strategist & brand storyteller, based in beautiful Edinburgh. She helps coaches, designers and course-creators to write compelling web copy – and get found on Google. She uncovers the stories at the heart of her client’s business so that their ‘secret sauce’ is revealed and they can earn more, doing the work they love most, for their perfect-fit clients. No manipulation, no hard sell, no need to convince or persuade anyone. Just being noticed by the people who want what they’ve got.