Category Archives: Business Tips

The Power Of Partnerships

Sometimes it's a monetary opportunity, sometimes it's a networking opportunity, and sometimes the opportunity is a mix of the two. And while often times those benefits are easy to see, right out of the gate — a lot of times you may not see a the value right away.

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Understanding Why Bloggers Select The Images They Do For Features

Sifting through wedding submissions by photographers and selecting the images for posts, are two of my very favorite aspects of my job as a wedding blog editor. There’s nothing quite like gorgeous photography to give you a real sense of a wedding, and the couple behind it.

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How to Write Your Client’s Story

Writing doesn't come easily to many people. When trying to find the right words to explain something you felt, saw or heard, sometimes you get a jumbled mess of letters or paragraphs that reads like a non-stop spoken dialogue.

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3 Awesome Tools to Market Your Blog Posts

As a small business owner, you’ve probably heard that blogging is an important way to market your business, but finding the hours to write and promote consistently can be challenging, especially if your process lacks automation. If you're investing time in content, make sure it counts with these helpful tools to get your posts seen.

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Design Introspective: Asking the Right Questions

When a client brings a photograph to a meeting it can be a godsend just as much as it can be the kiss of death if the right questions don’t get asked. Everyone feels that visual examples are the best way to get their point across, unfortunately they also lead to a lot of unspoken assumptions made by both parties,

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How to Get Published More

Getting your work published on your favorite wedding blogs feels wonderful, doesn’t it? Besides that amazing sense of accomplishment, having your work published and promoted to engaged couples can be one of the most effective tools in your marketing toolkit. So how do you keep up the momentum and get published more often?

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How to Build the Perfect Event Website

5 best practices to make your client's event look as amazing online as it will be in person

Every event planner has one goal: Get the right people in the room. Since your event invitation and website are the first two touch-points your guests will experience, you should make sure it accomplishes three things: (1) inform, (2) guide and (3) excite. Ben Hindman, CEO of innovative event website platform, Splash That shares tips and tricks for creating a page that deliver results.

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Lessons from Brideside: Cuddle your Customer and Differentiate on service

The young, digital consumer has more choices than ever when shopping or selecting service options online. For brides and grooms, this pre-purchase evaluation process is exacerbated by the emotional pressure for perfection and the length of time during which couples plan a wedding. The lengthy consideration cycle of wedding couples can present a uniquely difficult challenge for the wedding industry. Here's how to help them make a speedy decision in your favor.

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10 Things to Do After You Get Published to Promote Your Creative Business

Learn the easy content marketing tips and tricks that will help you get your featured work shared and double clicked for years to come. The best wedding bloggers weigh in on how to increase your online visibility and promote your creative business online.

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3 Powerful Features of Google Analytics

Get the most of your google analytics with these simple tips for decoding your traffic and turning page views into customers.

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