For small business owners, keeping your finances organized is a must. Depending on your business model, you might be juggling dozens of expense types—from software subscriptions and payroll to marketing and office supplies. Without a clear system, it’s easy for costs to blur together, making budgeting and planning stressful.
Accurately categorizing these business expenses takes the guesswork out of tax season, maximizing potential deductions and offering a clearer picture of cash flow.
Let’s break down common business expense categories and how to track them effectively.
Understanding business expenses
Let’s start at the beginning: What are expenses in business? Business expenses are any costs incurred while running a business. Think equipment costs, software subscriptions, insurance premiums, or marketing spend, to name a few. If you need it to run a company, it counts as a business expense.
In the U.S., most business expenses are tax-deductible, which means they lower your total taxable income for the year. According to the Internal Revenue Service (IRS), business expenses must be “ordinary” and “necessary” to be tax-deductible. Essentially, the expenses must be appropriate for your industry and support business operations.
Common business expense categories
Here are some of the most common types of business expenses. If you’re sorting your business expenses for the first time, start with these categories to get organized.
Note that these aren’t the only possible small business expense categories. Your business might have unique expenses that require separate categories.
| Expense category | Examples |
| Marketing and advertising | Digital ad spend, social media campaigns, print campaigns, and consulting costs |
| Business insurance | Business liability insurance, and property and/or renter’s insurance for your office |
| Rent or mortgage | Monthly rent or mortgage costs for your office, storage space, or business vehicles, including any associated interest charges |
| Utilities | Electricity, gas, water, and trash bills for your office |
| Software | Subscription fees for CRMs, accounting software, project management tools, and other SaaS platforms |
| Continuing education | Workshops, online courses, conferences, and training materials for you and your employees |
| Bank fees | Bank service charges, credit card fees, and overdraft fees |
| Office supplies | Computers, phones, printer paper, pens, and cleaning supplies |
| Licenses and permits | Renewal costs for business licenses and city permits to operate a brick-and-mortar business |
| Dues and subscriptions | Membership fees for industry organizations |
| Legal and professional services | Fees for attorneys, PR teams, or consulting firms |
| Employee salaries and benefits | Wages, bonuses, and benefit costs for employees |
| Business travel expenses | Transportation and lodging costs for business trips |
| Meals and entertainment | Food, drinks, and entertainment during business events (Note: Only 50% of meal costs are tax-deductible) |
How to categorize and track business expenses
Categorizing and tracking your business expenses sets you up for better financial success. When you have detailed expense reports to pull from, it’s easy to identify legitimate business tax deductions when filing returns. Plus, you’ll know exactly how you’re spending your money, limiting financial surprises and preparing for future business growth.
If you’ve never tracked your business expenses, the process might feel a little overwhelming. Here’s a step-by-step breakdown of how to organize your expenses.
1. Define expense categories
Start by identifying the expense categories that make sense for your industry and business model. For example, if you travel frequently for client meetings, you’ll need dedicated categories for travel and meals. If your business is fully remote or digital, those expenses may be minimal—but software and subscription costs could be significant. And if you have a team of employees, you’ll need categories for payroll, benefits, and training, whereas a solo business owner may not.
In addition to your current expenses, identify areas where you plan to grow. Say you currently get clients through word-of-mouth, but plan to launch an advertising campaign in the near future. Include marketing and advertising as an expense category now so you can track it easily in the future.
2. Review and reconcile regularly
Allocate time every month to review your business expenses. This keeps you on top of your spending and avoids going over budget. Regular financial reviews will also help you catch issues early so they don’t affect your tax returns. The easiest way to do this is with business-focused accounting software that keeps all your financial records in one place.
To reconcile spending, compare internal records with bank statements and receipts. Look for any discrepancies and correct records right away if they arise.
3. Categorize every transaction
Assign every expense to the correct category in your accounting systems. Keep in mind you may need to add new categories as your business grows and you take on additional financial responsibilities.
For deductible business expenses, be sure to save every receipt for future tax returns, reconciliation, and audits.
Make sure you’re using a business-only credit or debit card for all your expenses. This prevents your personal expenses from getting mixed up with your business bookkeeping, which is particularly important if you work from home and are taking the home office deduction. While you can deduct a portion of your rent and utilities on your tax returns, these portions should be clearly labeled for accuracy.
If you’re not sure what’s deductible—a business expense—and what’s not, create a list of office expenses and review them with an accountant.
Best practices for categorizing business expenses
To make expense categorization easier, build a simple, reliable system you can follow consistently. When your process is clear and repeatable, you’re far less likely to miss important transactions—even during your busiest seasons.
To stay on track, use the following best practices for accurate expense management.
1. Refine your expense categories
Avoid relying on generic expense report categories. Instead, adjust them to fit your business and its needs. If you don’t need continuing education or legal services, for instance, skip those categories and focus on ones that matter most to you.
The categories should be practical and easy to understand, with similar expenses grouped together so your reports stay clear and manageable. As a general rule, group costs that serve the same purpose or behave similarly (for example, routine operational expenses), and separate costs that differ significantly in nature, frequency, or tax treatment.
Review your expense categories regularly and make adjustments as spending patterns change. For example, you might group all technology costs together, but separate recurring software subscriptions from one-time hardware purchases. You can also adjust your spending categories to align with changes in tax law.
2. Reevaluate the “other” category regularly
Many businesses have a catch-all “other” category for expenses that don’t clearly fit elsewhere. When you’re busy, it’s tempting to toss new expenses into this bucket, even if they could be better categorized.
To keep records accurate, review the expenses in the “other” category every month and adjust them accordingly. Consider creating new categories for repeating expenses. For transparency, save receipts for all tax-deductible business expenses in the “other” category. This ensures you’re prepared for any future audits.
3. Create company policies for expense reporting
Establish clear procedures for expense reporting to prevent discrepancies, duplicate entries, or miscategorization. While this is especially important for teams managing finances, it’s equally valuable for solo business owners who want to stay organized.
Create clear definitions for each expense category, then outline where and when to record expenses. Specify which expenses need receipts for future tax write-offs. If you change expense reporting policies, put those changes in writing for clarity.
Why proper expense management matters
Failing to properly categorize business expenses can have consequences when tax season rolls around. And without clear records, it’s harder to identify legitimate deductions and accurately report numbers, which increases risk of errors or unwanted scrutiny in the event of an audit. Disorganized expenses also make budgeting more difficult, limiting your ability to forecast cash flow.
Track your business expenses with HoneyBook
Staying on top of expenses sets you up for future business success. And that’s even easier to do with the right software.
HoneyBook is the all-in-one client management platform you need to scale your business. HoneyBook Finance makes it easy to monitor cash flow, track expenses, and save for the future. With automated workflows and polished templates, you can make every client interaction count—turning prospects into paid clients with ease.
Get started with HoneyBook for free today to take your small business to the next level.
FAQs
How will I know if my expense categories are correct?
For tax purposes, your expense categories should align with IRS standards. This means each expense should be “ordinary and necessary” for your industry. Consider using automated software to sort your business expenses into tax-deductible categories, like advertising, leases, or travel.
Why are business expense categories important?
Categorizing business expenses gives you a clear picture of where money is going, helping you budget more accurately and uncover cost-saving opportunities. Proper classification is especially important for taxes: Given that small businesses pay an average tax rate of 19.8%, organized expense tracking ensures you don’t overpay and maximizes eligible deductions. It also creates a clear financial paper trail, keeping you prepared in the event of an audit.
What’s the difference between capital expenses and operating expenses?
Operating expenses are day-to-day costs, such as rent, utilities, office supplies, and business travel. You’ll deduct these on your tax returns for the year you pay them. Capital expenses, on the other hand, are long-term investments, such as property, equipment or vehicles. Instead of deducting the full cost in a single year, these expenses must be capitalized and depreciated over time on your tax returns.
How long should I keep receipts for tax purposes?
In general, you should keep receipts for at least three years after filing, as this is the standard statute of limitations for an IRS audit. However, you should keep receipts for at least four years for employment taxes or at least seven years for debt-related losses.


