Navigating burnout while running a successful family-owned business with Rachel Moore of Mad Mod Home

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How do you navigate burnout and keep your business running? In this episode of Unbreakable Business, we’re diving into the realities of running a family-owned business with Honeybook member Rachel Moore.

Rachel is the owner of Mad Mod Home, a home staging boutique based in Los Angeles. Listen in as she shares how she learned to establish boundaries and prioritize mindfulness while running a successful business.

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Taking a leap of faith to build a business with your family

Before starting their business, Rachel and her mom were both unhappy with their careers. After taking on a small design project together, they realized they made a great team and wanted to pursue their passion full-time. From there, they took a leap of faith and launched their home staging business. A few years later, Rachel’s husband also joined the operation. 

Fourteen years in, Rachel can look back to the early days and admit that she and her mom barely knew what they were doing. However, that naivete worked in their favor. They kept their budget small and got creative with their projects. Their thriftiness helped them avoid taking out loans.

Today, the business has a 7000 square foot warehouse and partnerships with wholesale vendors. 

Navigating burnout and success

As a creative starting a new business, Rachel felt like just because she could do something, like graphic design, photography, and social media, that meant she should do it. Wearing multiple hats eventually led to a season of burnout.

Eventually, she learned that just because she can do something doesn’t mean she should, especially if she can pay someone else to do it instead. Freeing up her time and energy allowed her to focus on the things that mattered most and pushed the business forward.

These two realizations helped Rachel learn she was burnt out:

  1. She was burning the candle at both ends
  2. Her entire focus was on making more money, and she lost focus on what she enjoys about her work

This type of burnout is fueled by a scarcity mindset. You believe that you have to keep working to bring in money because if you stop, the money stops too. It makes you scared to say no to any opportunity, which leaves you overworked and exhausted.

Rachel has learned how to respect her capacity and say no to projects that stretch her too thin. Adopting an abundance mindset means believing that more opportunities will come in the future, even if you say no to one today.

Rachel has also incorporated daily routines that help her stay grounded amidst the chaos. She meditates for 20 minutes in the morning and at night to help her stay balanced. 

Navigating relationship dynamics in a family-owned business

In a family-owned business, you know your team members’ personal history and have a relationship with them outside of work. This can become a blessing and a curse. The secret to making it work is to allow everyone to do what they’re best at and give everyone space to share their ideas.

At its best, a family-owned business plays into everyone’s strengths and allows everyone to shine in their role. You have to let go of the idea that you’re always right and make space fr everyone to be successful. 

It’s also important to make sure that everyone is on the same page, especially when it comes to customer interactions. If you aren’t organized, it’s easy to repeat information or contradict something that someone else said to a client. It may feel silly to hold team meetings with your family, but it’s important to make sure everyone is aligned. 

What does having an unbreakable business mean to you?

For Rachel, having an unbreakable business means having the humility to know that she doesn’t have all the answers. She’s learned to remain curious and seek out resources that fill in the gaps. 

Important sections of the conversation

  • [1:19] Taking a leap of faith to build a business with your family
  • [9:30] Navigating burnout and success
  • [18:33] Navigating relationship dynamics in a family-owned business
  • [22:29] Staying grounded in the midst of chaos
  • [27:13] The power of systems for business organization
  • [34:05] Rachel’s next project: blending design with mindfulness
  • [38:28] What does having an unbreakable business mean to you?
  • [41:02] Rapid Fire Questions 

Connect with the guest

Resources mentioned

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