How to Use SEO to Get in Front of Your Ideal Client
Attract your ideal client:
Search engines have changed and they now seek out the same qualities that your ideal clients do: well-written, interesting and useful content. Sophy Dale discusses the top five things to know about SEO that will help you attract your ideal audience and how keyword research may lead to a plethora of creative ideas.
Optimize SEO tools for your business:
With all the other tasks on your plate, getting a handle on your SEO might sound like a tall order. Luckily there are a lot of SEO tools that make it easy to dive in and start learning. Abbey Oslin and Courtney Petersen are sharing the eight SEO tools they love to use in their business and best of all, they’re all free!
Uplevel your website:
SEO is a pivotal part of building a successful website. Christy Price outlines the essential components you need to consider when optimizing your website for SEO, plus she shares all the ways the website builder platform Squarespace makes implementing these best practices easy.
What’s Inside – SEO
The Top Five Things To Remember About SEO // Sophy Dale
Implementing SEO into your business will make it more discoverable to your ideal audience. Sophia uncovers the top five things to remember about SEO from optimizing your website to keyword research and curating an SEO-focused marketing strategy. Capture your ideal clients and start climbing the search engine rankings.
8 SEO Tools Every Small Business Needs // Duo Collective: Abbey Oslin and Courtney Petersen
Imagine a list of the best SEO tools for your small business – it’s here! Abbey and Courtney from Duo Collective compiled eight must-have SEO tools, including keyword research tools, that are all free! Learn tips on how to manage your SEO tasks and conquer your SEO goals.
Set up Your Website for Success with SEO // Christy Price
Squarespace takes care of the technical parts of SEO that the ordinary user might find difficult to handle. Sophia explains how Squarespace helps business owners create a good site map and offers free SSL certificates, among other things. Plus, Squarespace’s SEO settings are built right into the platform, so you can feel good knowing your website’s SEO will work for you automatically.
What You Need to Know About SEO as a Freelancer // Hanson Cheng
One of the most efficient methods for a freelancer to promote their services and generate inbound leads is to create actionable Search Engine Optimization (SEO) content. Hanson covers everything a freelancer needs to know about SEO, including how to write digestible SEO-friendly content that encourages your ideal audience to keep reading.
How to Use SEO To Increase Your Conversions // Claire Bough
Learn how to turn your audience’s attention into action. Claire shares tips on how to establish an SEO strategy that promotes conversions and generates a continuous flow of leads by leveraging HoneyBook. Learn how to make the most of your SEO efforts with a streamlined booking process.